The four Ps of marketing are promotion, location, pricing, and product.
I'll attempt to talk about the item today:
The first step in developing a marketing strategy is to comprehend the product itself. And why is it required? What does it accomplish that the products of its rivals cannot? Perhaps it's something completely new, and because of its alluring look or usefulness, they will be compelled to buy it right away.
The marketer's responsibility is to describe the product and its attributes to the customer.
The distribution of the product depends on its definition. Business leaders must have a strategy for dealing with goods at every point of their life cycle, and marketers must be aware of the life cycle of a product.(Riserbato, 2022)
Part of the price, placement, and promotion of a product is also determined by the type of product.
References
Riserbato, R., 2022. What Are the 4 Ps of Marketing? The Marketing Mix Explained [Example]. [online] Blog.hubspot.com. Available at: <https://blog.hubspot.com/marketing/4-ps-of-marketing> [Accessed 8 September 2022].
Utley Strategies. 2022. The 4 Ps of Marketing and How to Use Them — Utley Strategies. [online] Available at: <https://www.utleystrategies.com/blog/4-ps-marketing> [Accessed 8 September 2022].
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